How Did This Get So Complicated?

by Andrea Cinnamond on July 4, 2015

making things complicated graphic
I was talking with one of my mentors the other day and was making some plans. It started out with a single simple step and I then I thought it might be nice to add in something else but then it would need a webform and followup messages and my TimeTrade calendar would need to be upgraded and so on……… I meant well but in a few moments my simple idea was bigger than Texas.

Sometimes things do get complicated because we lose sight of our initial intentions. I needed to step back to remind myself what my initial goal was and then I stripped things back down to the basics.

I am reminded of the weekends when we pack up to go up to our lake home. Yes we have three young kids but they don’t need that much – a few bathing suits each and a few changes of clothes. I am still able to completely fill the car with all kinds of stuff because I can. I might need this, it would be nice to have this if it rains, here is a craft that we could make. It takes time to pack it all up and then time to unload it all and 99% of the time, I don’t even touch it and then I have to pack it up again to bring it home. I make going to the lake more complicated than it needs to be.

Making the simple complicated is commonplace; making the complicated simple, awesomely simple, that’s creativity.~ Charles Mingus

You can see examples of complication everywhere. We are confused about our niche market and we make our homepage copy overly complicated. We read articles where the explanations are overly complicated and we come away confused. We eat meals that are complicated and not as enjoyable as they could be.

When things get too complicated, we get distracted by it all, our energy gets drained and things slow down or stop.

Is there something in your business that you would love to simplify- a business process, the content on a page, or an approach to a project?

Simplicity is beautiful. Simplicity doesn’t mean easy – to me it means clarity, confidence and creativity.

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